Tailoring wealth management, retail and private banking products to women

Accumulated wealth has increased among the growing population of female professionals. According to expert Asset Managers, women in the GCC alone hold US$40 billion in personal wealth where 75% sits in cash deposits and 20% in unit trusts.

The potential for offering financial services is huge of this segment is targeted in the right way. It is clear that women have different financial needs than men. Given the growth of their incomes and purchasing power, banks are realizing that they need to adapt to this new market segment.

Ladies retail banking and affliated branches have been prominent within this region, however some banks have not realized the opportunities that lie within this lucrative sector. Therefore banks must tap into this growing market by training their sales and customer service personnel to better serve the needs of women.

At the Financial Services for Women Middle East Summit you will find out how you can leverage your brand by offering your lady customers excellent banking experiences coupled with an array of lady-specific products and services.

Research shows that this fast-growing sector brings opportunities for islamic banks as well as fund managers who are tailoring their investment and commerical products to suit women.

• Read More

Supported By	Lead Media Partners	Media Partners